| Audit | If you already have a website, we score it on the SEO + GEO priorities and tell you the three changes with most impact. The usual case in a firm: every service in one list, nobody signs the texts and the registration number appears nowhere. |
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| Keywords | The searches your client makes: "employment lawyer in [city]", "tax adviser for the self-employed [city]", "physiotherapist near me". And what they ask AI before looking for anyone: whether they can claim, what they need to register, how much it costs. |
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| The pages | One per service and one per client problem, written with your answers: what you do, for whom, what they need to bring, how you charge, usual timelines. A direct answer in the first paragraph, signed by the person who provides the service. |
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| Authorship and area | Each professional as a person in the structured data, with qualification, professional body and registration number, and every page with its author. Office and area in the Google Business Profile and Bing Places. Set-up in Search Console and Bing Webmaster Tools, IndexNow active. |
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| Publishing | We upload them to your WordPress, your Astro project or whatever host you have, and submit every URL to Google and Bing. |
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| Report | Every month: impressions and clicks in Google and Bing per service and per question, and whether you appear when someone asks ChatGPT, Perplexity, Gemini or Claude for a professional like you in your area. |