| Audit | If you already have a website, we score it and tell you the three changes with most impact. In a café it is usually the hours: incomplete, or different from the ones on Google. |
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| Keywords | The searches your customer makes: "breakfast near me", "brunch in [city]", "specialty coffee [neighbourhood]", "gluten-free breakfast [city]". |
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| The pages | The main one, with the direct answer: what is for breakfast, where, at what time and how much. The daily menu and the weekend menu in HTML. A page about your coffee: origin, roast and supplier. |
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| Local presence | Google Business Profile and Bing Places with the same details as the website. Set-up in Search Console and Bing Webmaster Tools, with IndexNow. |
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| Publishing | To your WordPress, your Astro project or your host. We submit every URL to Google and Bing. |
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| Report | Every month: impressions and clicks in Google and Bing, and whether you appear when someone asks ChatGPT, Perplexity, Gemini or Claude where to have breakfast in your area. |